Style guide

Our established writing standards and rules that govern the way we write for product

Units of measurement

We mostly always use the abbreviation of the measurement since they’re more widely recognised and it helps to conserve space.

Don’t pluralise the unit.

With the exception of kilowatt-hour (kWh), don’t add a space between the number and the unit of measurement.

Do
  • 10cm
  • 99m²
  • 9.25 kWh
Don't
  • 10 centimetres
  • 99 sq. m.
  • 9.25kWh

The correct abbreviation for units of measurement are:

Measurement

Unit

Abbreviation

Area

square centimetres

cm²

 

square metres

 

square kilometres

km²

Distance or length

millimetres

mm

 

centimetres

cm

 

metres

m

 

kilometres

km

 

miles

mi

Energy unit

kilowatt-hour

kWh

Speed

metres per second

m/s

 

miles per hour

mph

Temperature

degree Celsius

°C

 

degree Fahrenheit

°F

Volume

millilitres

ml

 

litres

L

 

cubic metres

Weight

milligrams

mg

 

grams

g

 

kilograms

kg

 

tonnes

t

Ranges of measurement

Always try to write out ‘to’ to indicate a range. But if there’s not enough space, use the en dash in place of it.

Add the unit of measurement only once at the end of the range.

Do
  • 1 to 99cm²
  • 5 – 10L
Don't
  • 1cm² to 99cm²
  • 5L – 10L

Decimals

Use decimals if the measurement isn’t a whole number.

For numbers smaller than 0, use two decimal places with a 0 at the front.

Do

0.25 kWh

Don't

.25 kWh

For numbers between 0 and 10, use two decimal places.

Do

1.75km

Don't

1.751km

For numbers between 10 and 99, use one decimal place.

Do

21.8m

Don't

21.83m

For numbers bigger than 100, don’t use decimal places at all.

Do

192mm

Don't

192.2mm